Leaving central station the other night I noticed a series of bright blue covers put onto bike seats. In a city of millions of bikes this is a common and reasonably effective campaign technique.
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This campaign is run by the Fight Cancer foundation and the text under the upward pointing nail says “Watch out! Cancer is closer than you think. Testicular cancer is the most preventable form of cancer in young men.”A simple SMS will give the foundation a 1.50 euro donation. |
[...] Covers Tag:cancer, Charities, testicular cancerCanalrat pointed out in his post “Ouch!” , the bike covers outside central [...]